CORTIS
CORTIS, the self-producing 'anti-idol' boy group from Bighit/HYBE, is taking over K-pop with record-breaking sales and a viral TikTok challenge.
The context
CORTIS are trending because their single ‘REDRED’ has been dominating music shows for five consecutive weeks since April 2026, and their album ‘GREENGREEN’ posted the second-biggest first-week sales of the year at 2.3 million copies. The group’s ‘wiggle-ears’ TikTok challenge exploded to 468,000+ clips, even pulling in BTS members, which has amplified their visibility. As the third boy group from Bighit Music (after BTS and TXT), they carry enormous label prestige, but their hands-on involvement in choreography and visual direction sets them apart as a self-producing act, a contrast to the typical K-pop factory model. Fans and media are calling their approach ‘anti-idol’ for its raw, unpolished authenticity.